Describe the industry the BlackBerry
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Submit Message: Answer this questions Case Questions:
Q1: Describe the industry the BlackBerry originally competed in.
Q2: Why original BlackBerry products were so successful? What was the basis for BlackBerry”s competitive advantage?
Q3: When competitors introduced new products, how BlackBerry reacted? and Why BlackBerry reacted that way?
Q4: Why was the BlackBerry unable to sustain its industry position?
But can you follow this guidelines for the case study
And answer the 4 questions
Also write what do you learn from this case study
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